Monday, June 1, 2015
Kung Fury and "True Survivor"
Kung Fury is a 2015 Swedish martial arts comedy short film written, directed by, and starring David Sandberg. It pays homage to 1980s martial arts and police action films. The film was crowdfunded through Kickstarter from December 2013 to January 2014 with pledges reaching US$630,019, exceeding the original target goal of $200,000, but falling short of the feature film goal of $1 million. It was selected to screen in the Directors' Fortnight section at the 2015 Cannes Film Festival, losing to Rate Me from the UK.
Sandberg is a Swedish filmmaker who has directed television commercials and music videos. In 2012, he quit the commercial directing business and focused on writing a script for an action comedy film set in the 1980s, inspired by action films of that era. He initially spent US$5,000 on producing and shooting footage with his friends, which became the trailer.
In December 2013, Sandberg released the trailer and began a Kickstarter campaign to crowdfund the film's production with the goal of raising US$200,000 to produce a 30-minute version of the film and stream it online for free. A second goal was added with the target set to $1 million to rewrite the story into a full-length feature and a possible distribution deal. Most of the raw footage over green screen had been filmed using a Canon EOS 5D Mark III and a Sony FS700, but additional funding was required for post-production.
The film made its debut at the 2015 Cannes Film Festival and premiered on YouTube, the Steam PC gaming platform, SVT2 in Sweden, and the El Rey Network in the United States, on May 28, 2015. By June 1, the film received over 10 million views on YouTube. As of June 9, 2015, the video has scored over 14 million views on YouTube.